The Best Times to Post on Facebook

Aug 15, 2023By Wendell Carr
Wendell Carr

Posting on Facebook is a great way to reach a large audience and engage with your followers. However, not all times are created equal when it comes to posting on this social media platform. In this article, we will explore the best times to post on Facebook to maximize your reach and engagement.

When is the Best Time to Post on Facebook?

Mornings

Posting in the morning is a great way to catch people when they first wake up and check their phones. According to studies, the best time to post on Facebook in the morning is between 9am and 11am. This is when people are most likely to be scrolling through their newsfeed and have time to engage with your content.

morning coffee

Lunchtime

Another great time to post on Facebook is during lunchtime. Many people take a break from work during this time and check their social media accounts. The best time to post on Facebook during lunchtime is between 12pm and 2pm. This is when people are most likely to have some free time and engage with your content.

sandwich lunch

Afternoons

The afternoon is also a good time to post on Facebook. The best time to post in the afternoon is between 1pm and 4pm. This is when people are starting to wind down from work and are more likely to be scrolling through their newsfeed. Posting during this time can increase engagement and reach.

afternoon tea

Evenings

Posting in the evening is another great way to reach a large audience on Facebook. The best time to post in the evening is between 7pm and 9pm. This is when people are done with work and are relaxing at home. Posting during this time can increase engagement and reach, as people have more time to engage with your content.

evening sunset

Other Factors to Consider

Time Zones

It's important to consider time zones when posting on Facebook. If your target audience is in a different time zone, you may need to adjust your posting schedule accordingly. For example, if you are located on the East Coast of the United States and your target audience is on the West Coast, you may need to post later in the day to reach them.

world time zones

Weekends

Posting on weekends can also increase engagement and reach. Many people have more free time on weekends and are more likely to engage with your content. The best time to post on Facebook on weekends is between 12pm and 1pm.

weekend brunch

Holidays

Posting on holidays can be a great way to reach a large audience. However, it's important to consider the holiday and the type of content you are posting. For example, posting on Christmas Day may not be the best idea, as many people are spending time with their families and not checking their social media accounts. However, posting on Valentine's Day or Halloween can increase engagement and reach.

holiday decorations

Conclusion

Posting on Facebook can be a great way to reach a large audience and engage with your followers. However, it's important to consider the best times to post to maximize your reach and engagement. By posting during peak times, you can increase the likelihood of your content being seen and engaged with.